13 inch iPad
2064 x 2752 or 2048 x 2732
2752 x 2064 or 2732 x 2048
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Updated June 2026
App Store screenshot sizes for iPhone, iPad, Mac, and Watch
Use this App Store screenshot size guide before designing launch assets, writing screenshot captions, or preparing localized store images.
iPhone screenshot sizes
These are the core iPhone display groups indie developers most often check before preparing App Store screenshots.
| Display group | Portrait | Landscape | Launch note |
|---|---|---|---|
| 6.9 inch iPhone | 1290 x 2796 | 2796 x 1290 | Primary modern large iPhone set. |
| 6.5 inch iPhone | 1242 x 2688 | 2688 x 1242 | Required if no 6.9 inch screenshots are supplied. |
| 6.3 inch iPhone | 1179 x 2556 | 2556 x 1179 | Modern standard iPhone display group. |
| 6.1 inch iPhone | 1170 x 2532 | 2532 x 1170 | Common iPhone display group. |
| 5.5 inch iPhone | 1242 x 2208 | 2208 x 1242 | Older large iPhone compatibility set. |
| 4.7 inch iPhone | 750 x 1334 | 1334 x 750 | Older standard iPhone compatibility set. |
Other App Store platforms
11 inch iPad
1488 x 2266, 1668 x 2420, 1668 x 2388, or 1640 x 2360
Matching landscape sizes
Mac
1280 x 800, 1440 x 900, 2560 x 1600, or 2880 x 1800
16:10 aspect ratio
Apple TV
1920 x 1080 or 3840 x 2160
Landscape
Apple Vision Pro
3840 x 2160
Landscape
Apple Watch
312 x 390 to 422 x 514
Depends on watch model
Recommended launch workflow
Screenshot dimensions matter, but conversion usually comes from clear messaging. Prepare copy before opening a design tool.
- 1. Pick the first device group you need for launch.
- 2. Write one benefit-led caption for each screenshot.
- 3. Design the first three screenshots before the rest of the set.
- 4. Export the exact pixel sizes required for your target platform.
- 5. Localize captions only after the English message is clear.
App Store screenshot FAQ
How many App Store screenshots can I upload?
Apple allows one to ten screenshots per device display group. For launch planning, prepare the first three screenshots first because they usually carry the strongest conversion message and appear in search results without scrolling.
Do I need every iPhone screenshot size?
Not always. App Store Connect can scale some missing display groups from accepted larger screenshots, but you should confirm your exact app platforms before submission. Submit the 6.9 inch set as your primary — it auto-scales to most smaller iPhones.
What file types should App Store screenshots use?
Use PNG, JPG, or JPEG. PNG is preferred for text-heavy screenshots because it avoids compression artifacts around captions. Keep file sizes under 10 MB per image for fast App Store Connect processing.
Should I design portrait or landscape screenshots?
Match the way people experience the app. Productivity, health, finance, and utility apps usually work best in portrait. Games and video-first apps may need landscape. Portrait screenshots get more visibility in App Store search results.
Where can I find the official Apple screenshot requirements?
Apple publishes screenshot specifications in App Store Connect under 'Features > App Previews and Screenshots.' For a practical checklist of what Apple actually checks during review, see our App Store screenshot requirements guide.
Does Apple have a preview video size requirement?
Yes — App Store preview videos have separate dimension requirements. iPhone previews use 1080x1920 for the 6.9 inch display group, iPads use 1200x1600, and Mac apps use 1200x1600 in 16:10. Check the full App Store video preview size guide for every device.
Plan captions after checking sizes
LaunchAssetKit helps you turn each screenshot slot into a clear user benefit before you create the final design.